HiCraft

Project Type
Product Design

Role
Conceptual Design, UI/UX Design, Storytelling, Blockchain Prototyping

Year
2018


1. Problem - more than 144 cultural heritage are in danger of loss
1. Problem – more than 144 cultural heritage are in danger of loss

2. Opportunity - meanwhile, we identify the craft market value in China is around 32 billion
2. Opportunity – meanwhile, we identify the craft market value in China is around 32 billion


3. In this way, HiCraft proposes to create an educational and trading platform to bring craft masters, inheritors and customers together by blockchain technology, and create a learning, making, selling and buying platform both online and offline
3. In this way, HiCraft proposes to create an educational and trading platform to bring craft masters, inheritors and customers together by blockchain technology, and create a learning, making, selling and buying platform both online and offline

4. In our vision, masters who specialize in certain types of folk art, especially those in high risk of cultural heritage loss. As a crowdsourcing learning platform, it encourages folk art masters to spontaneously upload learning tutorials which can be accessed by apprentices from all over the world. This can be seen as the process of creating a genesis block for a specific craft chain
4. In our vision, masters who specialize in certain types of folk art, especially those in high risk of cultural heritage loss. As a crowdsourcing learning platform, it encourages folk art masters to spontaneously upload learning tutorials which can be accessed by apprentices from all over the world. This can be seen as the process of creating a genesis block for a specific craft chain

5. Apprentices who are eager to learn about a certain type of folk art but are tangled by geographical barriers or lack of resources. Through token, we build connections between masters and apprentices and among apprentices themselves. Enabling apprentices to share the learning materials and physical workshop space/equipment together, we bridge the masters and apprentices with an enhanced learning experience offline. This can be understood as generating a main skill and knowledge chain directly from master to apprentice. The skill and knowledge acquired by the apprentices become new blocks on the chain
5. Apprentices who are eager to learn about a certain type of folk art but are tangled by geographical barriers or lack of resources. Through token, we build connections between masters and apprentices and among apprentices themselves. Enabling apprentices to share the learning materials and physical workshop space/equipment together, we bridge the masters and apprentices with an enhanced learning experience offline. This can be understood as generating a main skill and knowledge chain directly from master to apprentice. The skill and knowledge acquired by the apprentices become new blocks on the chain

3. Customers who are interested in purchasing unique folk crafts for collection or gift. We certify the learning process which need to be purchased on the main knowledge chain, allowing apprentices to become the new masters
6. Customers who are interested in purchasing unique folk crafts for collection or gift. We certify the learning process which need to be purchased on the main knowledge chain, allowing apprentices to become the new masters


7. This map shows a simple interface demo that captures some basic ideas that are illustrated previously
7. This map shows a simple interface demo that captures some basic ideas that are illustrated previously

8. The demo for web application

9. This image shows a interface demo for mobile application
9. This image shows a interface demo for mobile application
10. This is a demo for mobile application of HiCraft